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NEMRA Representative Productivity Maximization (RPM)
Maximizing Representation Through Better Management
A Seminar for Manufacturer Sales Executives in the Electrical Industry

Program Overview | Curriculum and Instructors | Registration Information

Program Overview
Your company's decision to outsource field sales by teaming with manufacturers' representatives has created many benefits such as cost savings and local market access. However, is this partnership maximizing the benefits for your company, you and all your manufacturer's representatives? If your relationship with even one of your sales partners is below standard, then the NEMRA RPM Seminar could be of great value. By developing a better understanding of your field sales force, how it functions, and techniques for better management, your sales team will become much more productive.

The NEMRA RPM Seminar is for sales and marketing executives, and regional managers working with representatives in the electrical industry. It is designed to strengthen the working relationship that you have with your field sales force. Because better management skills will enhance sales team productivity, the seminar gives participants an understanding of:

  • How professional field sales firms (manufacturers' representatives) operate and function

  • Management techniques and skills directly applicable to planning, communications, motivation, professionalism and building trust

  • Profiling the ideal representative firms for your product line, recruiting and hiring high-quality reps

  • Evaluating representative performance and ethical termination

  • Problem solving methods for issues that frequently occur between manufacturing managers and field sales representatives

The NEMRA RPM Seminar combines three key adult-learning components that will enhance your ability to work effectively with your field sales partners: professional presentations, case studies, and interactive discussions with your electrical industry peers including face-to-face dialogue with professional field sales representatives.