Point of Sale Initiative

NEMRA POS Initiative

In 2014, members of NEMRA and the NMG (NEMRA Manufacturers Group) commissioned a study to understand the current state of POS.  This initiative was an effort to identify how the POS process could be improved to ensure reps were accurately compensated. After presenting the results at the NEMRA15 Conference, a task force consisting of manufacturers and distributors developed minimum reporting standards designed to streamline processes, be more distributor-friendly to encourage usage and to ensure consistency.

Today, almost 40 manufacturers and almost 500 distributor locations have endorsed the standards.  NEMRA’s goal is for every manufacturer who is impacted by POS reporting to endorse these standards.

Supporting Manufacturers
ABB / Thomas & Betts Legrand – Pass & Seymour
American Polywater Legrand – Wattstopper
Appleton Group Legrand – Wiremold
Arlington Industries Leviton
CRC Light Efficient Design (LED)
Eaton Crouse Hinds Littelfuse
Eaton Bussmann Lutron
Eaton B-Line Mersen
Eaton (Gear) Milbank
Eaton Lighting Solutions Minerallac
Eaton Residential and Wiring Device Morris Products
Eclipse Tools Northern Cables
Electri-Flex Orbit Industries
Fluke Panduit
General Cable RAB Lighting
Halex Sola HD
IDEAL Industries Southwire
ILSCO TCP, Inc.
Intermatic TPI
King Electric
Supporting Distributors
Graybar
IAC Supply Solutions
Rexel-Gexpro
Scott Electric
Sonepar

 

Channel Marketing Group has been instrumental in facilitating the NEMRA POS Initiative. To learn more about how your company can participate (as a manufacturer) or support in recruiting manufacturers and distributors (as a rep), call/email David Gordon at (919) 395-1492 / dgordon@channelmkt.com .

About Channel Marketing Group
For 18 years Channel Marketing Group has assisted over 100 manufacturers and distributors in the areas of strategic planning, marketing and market research with a predominance of our efforts in the electrical space. Collectively we have 70 years’ experience in the electrical industry and use this to quickly come up to speed on your challenges to quickly generate ideas to achieve your goals.

Rep Services:
• Distributor Satisfaction Survey
• Telephone Advisory Service
• Distributor and End-user Advisory Councils
• Strategic Planning
• Marketing & Branding Strategy

Manufacturer Services:
• Rep360 to gain actionable insights
• Rep Evaluation
• Rep Recruitment
• Rep Marketing Initiatives
• Market Share Identification
• Competitive Analysis

Recommended Minimum POS / POT Standards

April 2017

Download Now

State of POS / POT

2014
Full Report

Download Now

State of POS / POT

2014
Executive Summary

Download Now

Recommended Minimum POS / POT Standards

April 2017

Download Now

State of POS / POT

2014
Full Report

Download Now

State of POS / POT

2014
Executive Summary

Download Now

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