Point of Sale Initiative

NEMRA POS Initiative

In 2014, members of NEMRA and the NMG (NEMRA Manufacturers Group) commissioned a study to understand the current state of POS.  This initiative was an effort to identify how the POS process could be improved to ensure reps were accurately compensated. After presenting the results at the NEMRA15 Conference, a task force consisting of manufacturers and distributors developed minimum reporting standards designed to  streamline processes, be more distributor-friendly to encourage usage and to ensure consistency.

POS Supporters

Today, almost 40 manufacturers and almost
500 distributor locations have endorsed the
standards. NEMRA’s goal is for every manufacturer
who is impacted by POS reporting to endorse
these standards.

Supporting Manufacturers

ABB / Thomas & Betts King Electric
Acuity Brands Lighting Legrand – Pass & Seymour
American Polywater Legrand – Wattstopper
Appleton Group Legrand – Wiremold
Arlington Industries Leviton
CRC Light Efficient Design (LED)
Dialight Littelfuse
Eaton Crouse Hinds Lutron
Eaton Bussmann Mersen
Eaton B-Line Milbank
Eaton (Gear) Minerallac
Eaton Lighting Solutions Morris Products
Eaton Residential and Wiring Device Northern Cables
Eclipse Tools NSi Industries
Electri-Flex Orbit Industries
Fluke Panduit
General Cable RAB Lighting
Halex Sola HD
HellermanTyton Southwire
IDEAL Industries TCP, Inc.
ILSCO TPI
Intermatic

Supporting Distributors

Graybar
IAC Supply Solutions
Mayer
Rexel-Gexpro
Scott Electric
Sonepar
Standard Electric Supply (WI)

About Channel Marketing Group

Channel Marketing Group has been instrumental in facilitating the NEMRA POS Initiative.

To learn more about how your company can participate (as a manufacturer) or support in recruiting manufacturers

and distributors (as a rep), please call or email:

David Gordon
Tel: (919) 395-1492
email: dgordon@channelmkt.com 

For 18 years Channel Marketing Group has assisted over 100 manufacturers and distributors in the areas of strategic planning, marketing and market research with a predominance of our efforts focused in the electrical space. Collectively we have 70 years’ experience in the electrical industry which we use as a basis to fully understand the challenges you are experiencing.  Once we understand the challenges we begin generating ideas and solutions so you are able to achieve your goals in a timely manner.

Rep Services:
• Distributor Satisfaction Survey
• Telephone Advisory Service
• Distributor and End-user Advisory Councils
• Strategic Planning
• Marketing & Branding Strategy

Manufacturer Services:
• Rep360 to gain actionable insights
• Rep Evaluation
• Rep Recruitment
• Rep Marketing Initiatives
• Market Share Identification
• Competitive Analysis

Recommended Minimum POS / POT Standards

April 2017

Download Now

State of POS / POT

2014
Full Report

Download Now

State of POS / POT

2014
Executive Summary

Download Now

Recommended Minimum POS / POT Standards

April 2017

Download Now

State of POS / POT

2014
Full Report

Download Now

State of POS / POT

2014
Executive Summary

Download Now

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