NEMRA POS Initiative
In 2014, members of NEMRA and the NMG (NEMRA Manufacturers Group) commissioned a study to understand the current state of POS. This initiative was an effort to identify how the POS process could be improved to ensure reps were accurately compensated. After presenting the results at the NEMRA15 Conference, a task force consisting of manufacturers and distributors developed minimum reporting standards designed to streamline processes, be more distributor-friendly to encourage usage and to ensure consistency.
Today, almost 40 manufacturers and almost 500 distributor locations have endorsed the standards. NEMRA’s goal is for every manufacturer who is impacted by POS reporting to endorse these standards.
|ABB / Thomas & Betts||Legrand – Pass & Seymour|
|American Polywater||Legrand – Wattstopper|
|Appleton Group||Legrand – Wiremold|
|CRC||Light Efficient Design (LED)|
|Eaton Crouse Hinds||Littelfuse|
|Eaton Lighting Solutions||Minerallac|
|Eaton Residential and Wiring Device||Morris Products|
|Eclipse Tools||Northern Cables|
|General Cable||RAB Lighting|
|IAC Supply Solutions|
Channel Marketing Group has been instrumental in facilitating the NEMRA POS Initiative. To learn more about how your company can participate (as a manufacturer) or support in recruiting manufacturers and distributors (as a rep), call/email David Gordon at (919) 395-1492 / firstname.lastname@example.org .
About Channel Marketing Group
For 18 years Channel Marketing Group has assisted over 100 manufacturers and distributors in the areas of strategic planning, marketing and market research with a predominance of our efforts in the electrical space. Collectively we have 70 years’ experience in the electrical industry and use this to quickly come up to speed on your challenges to quickly generate ideas to achieve your goals.
• Distributor Satisfaction Survey
• Telephone Advisory Service
• Distributor and End-user Advisory Councils
• Strategic Planning
• Marketing & Branding Strategy
• Rep360 to gain actionable insights
• Rep Evaluation
• Rep Recruitment
• Rep Marketing Initiatives
• Market Share Identification
• Competitive Analysis